Tuesday, September 28, 2010

THE HILLSIDE SINGERS

I'd Like to Teach the World to SingThe Hillside Singers were an American folk group. The ensemble was assembled by advertising agency McCann Erickson for the purposes of singing in a television commercial. McCann Erickson had written the jingle "I'd Like to Buy the World a Coke" for Coca-Cola, and had sought to have The New Seekers sing it, but The New Seekers could not fit the project into their schedule and turned it down. McCann Erickson then got in touch with producer Al Ham, who then put together a group of singers for the project (including his wife, Mary Mayo, and their daughter Lori). The commercial began airing late in 1971 and was extremely popular, convincing Ham to rewrite the song as "I'd Like to Teach the World to Sing" and to record an album and a Christmas record; the single hit #13 on the Billboard Hot 100 chart and #5 on the Adult Contemporary chart, which convinced The New Seekers to issue it as a single as well.


Despite a slight tracking problem, subsequently corrected, The Hillside Singers disc sold a reported one million copies, but it was The New Seekers version that sold on a much bigger scale. Nevertheless the Hillside Singers received a gold disc awarded by the Recording Industry Association of America.[1]

Ham went on to create a syndicated radio music format called Music of Your Life, but he died in 2001. Lori Ham (now known as Lori Hafer) continues to work as a professional singer and is also an on-air personality on the Music of Your Life network.

In 2009 several of the former Hillside Singers, under the name Treehouse 10, released Bug in a Puddle, an album of original children's songs.

members:
Lori Ham

Mary Mayo
Joelle Marino
Bill Marino
Frank Marino
Laura Marino
Rick Shaw
Ron Shaw
Susan Wiedinman
Lee Ann Kinner
THE WORLD NEEDS ANOTHER GROUP TO BRING PEACE AND LOVE ACROSS TE DIVIDES OF HATE AND IGNORANCE!

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